How will you get your site visitors back? It’s hard to tell. But there is a sure fire way to do this.
What are the ways to acquire leads? Simple, you can use the so called email
marketing or the opt-in email lists. You can choose to do it yourself or pay a
very good amount of money for internet providers who do this kind of
service.
When you choose to do it manually, you will use a lead capture form and
place it on your sites landing page. Also place them on traffic entry pages
that offer significant newsletters.
You must create a lead capture form good enough to ask for the prospective
customers email address. They should also be asked for permission to email
regularly.
You can find customers from some of the reliable sources. Some sources can
provide prospective customers; they let them rent their prospect lists. These
prospect lists can come from a professional organizations trade groups, a list
of brokers and even alumni associations.
Another way to acquire leads is through link exchanges.
You can exchange links with the other sites that offer the same services on your site. Just
choose one which draws a lot of attention. When you exchange links the chances of acquiring leads is good.
These are some of the ways to buy leads when you choose to do it yourself. Its kind of time consuming but it really makes sense when you achieve the
site traffic you want.
The other way to acquire leads is to get email opt in lists,
sometimes you can find a lot of lists online. Here are some examples of the Opt in Email List
providers: acquirelist.net, AllmediaInc., Aboutlists.com, 24/7media, 1touchmarketing.com and 1000lists.com. These are just some of the providers that can help you. If you prefer another list, then you can search online for more.
The following are some of the payment options and terms that you should
understand.
CPA or Cost Per Acquisition and the term of payment depends on the results
of the emails being sent out. It’s like paying on how many customers you
get. This is more of a per sale basis. The good thing here is that you and
the provider somewhat become partners.
CPM or Cost Per M, means cost per thousand. Providers of this type of offer
are called brokers. Here they are going to send you email. For instance,
they will send 50,000 emails, the CPM is $40/M, so that would cost you
$2000. You are going to pay them on this basis whether you make sales or not.
CPC or Cost per click is when the providers give emails that, when it goes
out, there will be a link to click. This could be a web page that they can visit
to acquire some information. The payment term here is actually per click to
the targeted URL.
Now you have some of the ways to buy leads to generate more traffic. Also,
make sure that you give good reasons for these prospective customers to go
to your site. Acquiring leads can be easy and affordable. Just make sure that
you make the right decisions to get it done. You definitely will gain more site traffic.
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